Most people don't search for a radio station by name. They look for a kind of music, or for radio from a place — their city, or the one they grew up in. The Wrencast directory is built around that: stations listed by format, genre, country and city, with a play button on every one.
Listing is free on every plan, and off until you switch it on.
List your station
- Open Settings in your dashboard.
- In Directory, switch on List my station in the directory.
- Choose your format — music, sports, news and talk, faith, or community — and up to three genres within it.
- Add your language, country and city.
- Save.
Your station appears within a minute, with its own page listing what it's playing, what's coming up and your recent shows.
Choose genres honestly
It's tempting to tick every genre you've ever played. Don't. Someone who picks "Jazz" and finds your station playing drum and bass won't come back — and they won't trust the next station they find either. Pick the genres a new listener would hear in their first ten minutes.
Fill in your place
Local radio is one of the most-used ways into the directory. If your station is about a place — its music, its news, its community — say so. A station with a city appears in that city's list, and in its country's.
Make your listing look alive
The directory shows stations that are on air before those that aren't, and puts presenters who are live right now at the front. A few things make a real difference:
- A logo. Stations without one get a plain tile in their colour. It works, but a logo is what people remember.
- A tagline. One line under your name, in Settings. Make it say what the station is.
- Artwork on your music. Track artwork shows on your station page and in the directory's player.
- A schedule. If you turn on the schedule, your station page shows what's coming up — a reason to come back later.
Share your directory page
Every listed station has its own page in the directory, with a share button. It's a good link to send people who don't know your station yet: it shows what's playing, lets them press play straight away, and suggests similar stations they might like too.
Cover photo by Matthew Michael on Unsplash.
